I think this ad is extremely successful. Although it isn't for an actual product it is extremely powerful. I think this ad is successful because it honestly and truly shows how violent drunk driving can be. I love this ad because it has a meaning behind it. This isn't an ad about a man being punched, its about how people suffer and feel pain because of something.
My idea is grizzly gore. It will be special fx makeup and it will be on teddy bears. Some of the images will just be the product, such as fake blood, and some will be the products applied to the bears. This project would be my way of expressing my thoughts animal testing and animal cruelty in the cosmetic world.
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